Pandora for Books?

Apple just bought something called BookLamp, which is described as being like ‘Pandora for books.’ These algorithmic recommendation thingies always strike me as weird and creepy, but they apparently work, or at least enough that a significant number of people use them. The big problem, as we’ve seen with musicians discussing Pandora and Spotify, is in getting paid more than a nickel or so through them:

Pandora for Books?